• What every organization needs – and what to avoid
• “Entrepreneurs and innovators need to think about how society is going to react”
(Total Recorded Time is 17:22)
Are you suffering from “innovation fatigue?”
That’s the term used by Los Angeles Times technology columnist Brian Merchant who says that over the past 20 years, “there’s been advance after advance — some of them great and compelling, others less so” making it harder to be completely optimistic about any of them.
Michael Goldsby, who is chief entrepreneurship officer at Ball State University where he is also distinguished professor of entrepreneurship, says even if some might be feeling drained, such an attitude could endanger companies. But not just any innovation is good, he cautions.
“Entrepreneurs and innovators need to think about how society is going to react,” he says, “because if society doesn’t like the way it’s perceiving that innovation, through legislation and other means they can shut those types of things down.”
It didn’t quite happen that way for Eastman Kodak. Instead, its failure to recognize game-changing innovation – digital photography replacing film -- doomed the company.
“There’s a lot of research that says it doesn’t hurt a big company to have maybe just a small group exploring the possibilities of other technologies,” Mr. Goldsby says.
In this edition of Bizgnus Interviews, Michael Goldsby offers his thoughts on how to recognaize and cultivate innovation in organizations.
Please click here to watch the interview: https://youtu.be/e0iWHAkc5aA
In addition to dozens of peer-reviewed journal articles on entrepreneurship, business ethics, self-leadership, fitness and wellbeing, creativity, and innovation, he is co-author of the books “Corporate Innovation: Disruptive Thinking in Organizations,” “Innovation the Disney Way,” and “Design-Centered Entrepreneurship,” now in its second edition.
Mr. Goldsby helped design, build, maintain, and operate a golf course owned and managed by his
uncle Les and Aunt Joann before receiving his doctoral degree. He has also run in 25 marathons
(including eight Boston Marathons) and participated in Ironman triathlons.
