Miranda Barrett is a former sports journalist turned copywriter who works with purpose-driven entrepreneurs ready to stand out and grow their business. She specializes in creating powerfully persuasive websites and case study copy for both B2B and B2C businesses. Her secret talent? Uncovering a good story helps businesses connect, captivate and convert on autopilot.
In this episode, we dive into COPYWRITING, what it is and how will help you build your stand out from your peers in the Holistic Nutrition world!
0:34 Intro
0:48 What is copywriting?
2:46 Power Of Storytelling
4:45 What is a case study?
8:20 Social Proof & Why it is important
9:55 Helpful Resource for Sales Team
14:57 Isn't "Evergreen" a type of tree?
16:56 How to find a good participant
18:11 How Can you repurpose them?
24:00 What should be included in a case study (just list out the top 5 things to touch on - don’t give away the secrets ;) )
25:15 How can a professional help with writing case studies?
30:10 Upcoming tools Miranda has for YOU
31:55 How to find Miranda online
Find Miranda at:
Instagram @copybymiranda
Facebook https://www.facebook.com/copybymiranda
If anyone is interested in snagging that e-book on the "16 Different Ways to Repurpose A Case Study" fire off an email that can be found on her website.
Website: www.mirandabarrett.com
WHO IS LYNNE?
Lynne is a nutrition business coach and the founder of the Holistic Nutrition Hub, an all-in-one consulting platform for nutrition professionals. Lynne helps beginner and established nutrition professionals build, grow and scale their nutrition businesses using tried and true strategies, both in person and online.
Reach out for a FREE 30-minute CONSULT today!
https://calendly.com/hnh-lynne/20min-1
NATURAL NUTRITION COURSES:
https://www.healthcoachcertificates.com
CONSULT ONLINE FOR 30-DAYS FREE: https://holisticnutritionhub.ca/membership
FOLLOW US ON INSTAGRAM:
https://www.instagram.com/holisticnhub
