In this podcast episode, we’re discovering the adventurous world of Kidults — adults who find joy in activities traditionally associated with childhood.
We're exploring who Kidults actually are, why they embrace this lifestyle, and how businesses can tap into this growing market to boost on one hand, customer satisfaction and loyalty and on the other hand, profit.
Join me as I unpack the psychological drivers behind the Kidult wave and share actionable strategies to help your business engage with Kidults.
What about you, goddess? Have you embraced your inner Kidult? Or have you observed how brands have been tapping into this consumer group? Let’s exchange ideas through the contact form linked in the general podcast description.
Music: 'Bummin on Tremelo' by Kevin MacLeod – CC BY 3.0 (incompetech.com)
