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In this episode, we dive into the captivating memoir, "Shoe Dog," written by Phil Knight, the co-founder and former CEO of Nike. Join us as I explore the enthralling narrative that traces the remarkable origins of one of the world's most iconic and influential athletic brands.

"Shoe Dog" takes us on a gripping journey, unveiling the trials, tribulations, and triumphs that shaped Nike's evolution from a mere startup in the 1960s to a global powerhouse. Phil Knight, an ambitious and determined entrepreneur, recounts his personal experiences with refreshing honesty, offering a rare glimpse into the rollercoaster ride of building a groundbreaking company.

(0:37) Prologue - Dawn

(3:52) Chapter 1 - 1962

(9:44) Chapter 2 - 1963

(10:41) Chapter 3 - 1964

(16:53) chapter 4 - 1965

(19:21) chapter 5 - 1966

(21:25) Chapter 6 - 1967

(23:43) key lessons and moments for chapters 1-3

(26:02) Chapter 7 - 1967

(28:12) Chapter 8 - 1968

(30:14) Chapter 9 - 1970

(32:36) Key lessons and moments for chapters 7-9

(34:15) Chapter 10 - 1971

(38:38) Chapter 11 - 1972

(41:06) Chapter 12 - 1973

(42:54) Key lessons and moments for chapters 10-12

(43:53) Chapter 13 - 1974

(47:06) Chapter 14 - 1975

(49:30) Chapter 15 - 1975

(51:18) Key lessons and moments for chapters 13-15

(52:30) Chapter 16 - 1976

(54:11) Chapter 17 - 1977

(56:12) - Chapter 18 - 1978

(58:18) Key lessons and moments for chapters 16-18

(59:58) Chapter 19 - 1979

(01:01:16) Chapter 20 - 1980

(01:04:30) Epiloge - Night 

(01:05:51) Key lessons and moments for chapters 19 - Epilogue