In this exciting episode of the VWO Podcast, Product Marketing expert Jordan Con shares in-depth insights and strategies on how you can turn your channel metrics into revenue!
Key moments in this episode include:
(00:00) Introduction
(01:14) The biggest challenge that marketers face today
(03:53) Standard A/B test metrics
(09:30) Why do we test?
(09:50) Step 1 of turning channel metrics into revenue
(11:25) Step 2 of turning channel metrics into revenue
(12:00) Step 3 of turning channel metrics into revenue
(16:25) Key takeaways and insights from the episode
In this episode, you will learn about key optimization indicators and understand how top marketers align channel metrics with the long-term goals of their organization.
Jordan also shares interesting real-world examples that help you create a strong attribution model for business growth.
Don't miss this episode if you're ready to take your business to the next level and transform your channel metrics into revenue.
Tune in now and let Jordan Con guide you to success!
