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Description

John Franklin (https://twitter.com/JohnIsBuilding) & Mateo Lopez chat with Jeff Schumacher, the Co-Founder of Engage Personal Training (https://engagepersonaltraining.com/), about how he opened 3 gyms in 10-months. Jeff provides insight for gym owners on how to run and scale multiple profitable gyms.

 

Show Notes:

(0:36) Introducing Jeff Schumacher

(3:47) The most difficult part of running multiple gyms

(5:19) Explaining Engage Personal Training–why it works so well

(9:38) The economics of Engage locations

(15:00) The secret to obtaining high profit margins

(17:00) How do you run a gym successfully with 2 staff members?

(23:26) Jeff's strategies & offers to get bodies in the door

(27:49) Why great customer-service is important

(30:44) How Jeff finds the right operator & staff for his gyms

(33:44) What's the onboarding process like?

(36:23) Where does the cash come from to open a new facility?

(37:58) How are staff members compensated at Engage?

(42:26) Breaking down the costs of opening multiple locations

(44:18) Would Jeff ever consider franchising?

(47:05) Buying real estate vs. renting for multi-location

(49:16) Launching a new location Out-of-State