Velvet Rousseau Kelm is the President of The Media Collective, a PR agency for those both inside and outside the music industry. Their roster includes: Annie F. Downs, Amy Grant, TobyMac, Hillary Scott & The Scott Family, Josh Turner, Kathie Lee Gifford, Harry Connick Jr., Colton Dixon, and many others.
In this episode we discuss:
- PR and the Record Label
- How to measure success in PR
- How to decipher media to pursue based on the story you're telling
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The Media Collective
Oklahoma Baptist University
Belmont University
Star Song Records
Fairtrade Services
EMI
Sparrow
