Welcome to Goventure - A Business Podcast hosted by Pritesh Kumar! In this episode, we interview Karan, a seasoned marketing professional with a diverse career. After starting at ITC, he spent over 15 years in various roles across different regions and portfolios. Moving to FabIndia as their first CMO, he gained exposure to retail and apparel, launching innovative experiences. Karan then joined DLF as the first CMO, tripling revenue and launching multiple projects in the real estate sector. Seeking new challenges, he transitioned to ART Fertility as CMO, leading marketing and revenue in the healthcare industry. Karan shares insights on trends like content marketing and Martech, as well as the impact of COVID-19 on digitization and virtual reality experiences. Tune in for an inspiring journey covering diverse industries and audiences!
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