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“Free Trial!” “Request a Demo!” “3 Free Seats with our Starter Kit!”

Have you heard that before? Have you said that before? If you’re an educator, or you sell to educators, those phrases are everywhere. Some kind of free introduction was a baseline expectation in the edtech market even before the pandemic.

Learn more: https://www.prp.group/blog/when-free-is-everywhere-wheres-the-value