Siraaj Woods is the Founder of SWC which is a social media marketing major that helps Black-owned businesses with their presence on social media. Siraaj is a graduate of Ohio University (not the same as Ohio State University) where he was a computer science major before changing it to digital marketing & entrepreneurship. Despite being a difficult transition from computer science to digital marketing & entrepreneurship, Siraaj worked hard to find something he was passionate about and work towards creating something meaningful.
Siraaj may be involved in social media marketing, but that was not what he started with. Originally, Siraaj pursued a degree in computer science because of how much money he could make. However, he later realized that this was not his passion. Despite the challenges as a computer science major, he learned the importance of pivoting when things did not go his way. From there he started working on his business or SWC. While he was passionate about his business, Siraaj had to work longer hours to work on his business. That did not stop him from loving the process. Another obstacle Siraaj had to overcome was his shyness (which existed during middle and high school), and losing friends because he did not want to get involved in activities such as drinking and partying at night. Since creating SWC, it has helped Black Businesses with their social media presence. Its slogan is “See it. Want it. Create it.” This slogan is discussed more during this conversation. Not only is he helping Black-owned businesses, but he has also spoken at high schools to talk about his story and inspire people to find something they are passionate about.
In this conversation, you will learn:
If you want to follow “Oh My Curry Goodness” be sure to subscribe on Apple Podcasts, Spotify, or wherever you get your podcasts. You can also follow the podcast on YouTube as well. Be sure to also follow the podcast on Instagram @theomcgpodcast for more information on guests, preview clips, and more!
If you want to follow Siraaj Woods, be sure to follow him on Instagram @siraajwoods as well as SWC @sw.creatives!
You can also check out the website of SWC:
Website: https://swcreatives.com
