We talk a lot about go-to-market strategies in marketing, sales, and customer success on this show.
But all of that wouldn't work if we don't have a great products that customers love.
Great marketing/sales/CS can't save a bad product.
Dr. Else van der Berg and I discuss in this week's show how to build a B2B products or services that customers LOVE.
Couple of take aways for me:
