Every forward-thinking, growth-oriented enterprise today is or will soon aim to become a recurring revenue model. The fundamental challenge for many will be the seamless integration of their marketing, sales, and customer success capabilities, processes, and tech stack. Welcome to the age of the Customer Lifecycle Journey Maturity.
Leaders who optimize their mindset, resources, and strategic partnerships will set themselves apart from their competitive peers. Join Nour Group partners David Nour and Jenn Cordz as they share their insights on this model, including potential weak links in your organization, the need for actionable metrics, and the power of benchmarking.
Show notes, including a downloadable image of the model, in the Nour Forum HERE.