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Feeling Overwhelmed by Business Advice? Here’s How to Cut Through the Noise

Are you a small business owner drowning in advice, strategies, and must-do marketing hacks? In this episode of Challenging the Norm, Lindsey and Paul explore how to filter out the noise and focus on what really matters in business.

With so many gurus, courses, and trending tactics, how do you know what to trust—and what to ditch?

Whether you're just starting out or have been running your business for years, this conversation will help you:

✅ Understand why not every formula fits your business
✅ Recognise the cost of ‘cheap fixes’ and the value of investing wisely
✅ Learn why strong business foundations matter more than shortcuts
✅ Follow advice intentionally—only when it’s aligned with your goals
✅ Trust your instincts while building a business on your terms

Lindsey and Paul also dig into why that $27 download might be doing more harm than good, how to stop chasing every shiny object, and the importance of timing when making business decisions.

Tune in to hear how to tune out the noise—and build a business that works for YOU.

Please subscribe, comment and share with fellow entrepreneurs navigating the noise of business advice.

CONNECT WITH US:

🔗 Paul: Uses the latest in neuroscience to help business leaders unlock success through a people-first lens. 🌐 https://www.dnaneuroanalytics.com/

Paul - https://www.linkedin.com/in/paulksnell/

💫 Lindsey: Helps ambitious entrepreneurs create financial abundance and a time-rich lifestyle without sacrificing their joy. 🌐 https://lindseyburden.com/

Lindsey - https://www.linkedin.com/in/lindsey-burden/

ABOUT THE PODCAST

Challenging the Norm: His and Hers Look at Life and Business is the podcast for solopreneurs, entrepreneurs, and business owners who want to achieve success on their terms.

If you’re feeling overwhelmed by information overload, losing sight of your priorities, or constantly chasing the next trend, this show is for you.

With over 50 years (and some) of combined experience, Lindsey and Paul bring real talk, practical wisdom, and fresh perspectives to help you cut through the noise and build a business that works for you.

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