Zoe Moyer had the huge opportunity as an MD/PHD yet she gave that all up to be a coach. Zoe and I have a conversation about Human Factors Engineering. Human factors engineering involves the study of how people interact with technology and aims to create user-friendly and efficient designs that minimize errors, reduce fatigue, and improve overall usability. Human factors engineers consider various aspects of human capabilities and limitations, such as cognitive, physical, and sensory abilities, to create designs that promote comfort, efficiency, and safety in a wide range of applications, from consumer products to complex industrial systems.