We uncover the big news about SORBA breaking away from IMBA with Dan the Man! He brings a really cool fresh perspective to SORBA with his business and financial background, non profit experience and casual MTB'er. Being what he phrased as somewhat of an outsider of the industry he really looked at things in a different way to help pave the way for this big move. It was fun to get to know the guy behind SORBA but also him as a person. Got to know him originally as a fan of the podcast and him buying some merch from me near the trails. Was really cool to have him on and hope you enjoy!
https://sorba.org/
https://www.instagram.com/popinnorthga/
