In our Sports series, Matt Bowman, Chief Revenue Officer at Dallas Stars gives us a behind the scenes view on how assets get shared between the Dallas Stars and Dallas Mavericks. Matt describes how they:
- Use data and AI for an elevated driveway to driveway experience.
- Deliver value through their APP for greater fan satisfaction.
- Recognize the need to be culturally relevant.
He talks about striving not to be put in a box and to “know enough to know you don’t know everything because you don’t” sums up his servant leadership mindset.
https://www.linkedin.com/in/matt-bowman-3940076/
