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Decoding the Advertising Conundrum: Why Smart Ad Strategies Matter


In this candid episode, we tackle a common dilemma faced by many entrepreneurs, especially women, in the world of reach and sales. The question is, do you rely solely on organic reach, or do you incorporate ads into your business strategy?

Poli shares her insights on the matter, questioning the persistence of frustration among entrepreneurs who solely depend on organic methods. She challenges the notion of doing things the hard way when there's an easier, more strategic approach.

While Poli doesn't advocate for constant or mandatory ad usage, she emphasizes the value of integrating ads intelligently into your business ecosystem. Ads, she suggests, can be the masculine counterpart that supports your business even when you're away, providing stability and continuity.

Join the conversation and explore the nuances of striking the right balance between organic reach and a smart ad strategy. Learn how incorporating ads strategically can elevate your business to new heights.

If you want to find out the detail about the masterclass mentioned in the episode, you can do it here - https://us02web.zoom.us/meeting/register/tZUvdOusqT4jGNVetVKCb69N575X7U69n2em

Something about your host.
Poli Sevcikova, Business Architect and Mentor who helps business owners design their businesses and lives combining strategy and energy work. She believes that women who want to have success can have it all without having to sacrifice and do it with ease and this is what exactly she helps her clients with.
In the last 10 years, Poli has founded 5 businesses, has trained as a professional Facebook Ads strategist, founded a Montessori school for kids and currently runs a very successful women's network in the Czech Republic. Poli has faced many struggles with anxiety and panic attacks for her entire life. This is what she shares in her best-selling co-authored book, Women Thrive, her journey of overcoming adversity. When Poli isn't working, she is with her loving husband, celebrating 20 years together this year, and her two children.
You can find more here - www.polisevcikova.com/linktree

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