Adam Ryan is the co-founder and CEO of Workweek, a collective of industry-expert creators aiming to create business content their audiences actually enjoy. Adam and I talk about all things Workweek and the B2B knowledge/creator space.
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(00:37) Individuals over institutions
(03:35) Is there still opportunity in the B2C creator space?
(05:31) Focusing on product
(07:14) If you're an industry expert, you can become a creator
(09:37) Workweek vs. being independent
(14:27) Attributes to look for in creators
(17:49) Consistency in content creation is under-appreciated
(19:14) Choosing your mediums, platforms, and monetization strategies
(24:28) Identifying niches
(27:52) Industry focuses
(29:44) VC-backed vs bootstrap
(33:45) Inspirations
(35:56) Being a creator & employee
(38:30) Biggest challenge for Workweek over next 12-18 months
(39:58) What does Workweek look like in a decade?
(41:38) Choosing to commit 7-10+ years to this problem
(43:52) What other problem in the creator space would he be working on?
(46:44) What will look the same/different about creators in a decade
(48:15) Adam’s final question for listeners
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Adam’s Twitter: https://twitter.com/AdamRy_n
Adam’s Perpetual Newsletter: https://workweek.com/discover-newsletters/perpetual/
Workweek: https://workweek.com/
Workweek Twitter: https://twitter.com/Workweekinc
Spencer’s Twitter: https://twitter.com/SP1NS1R
Spencer’s blog: https://spencerkier.substack.com/
