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Description

Brian Vieaux, president of Finlocker, is my guest on this episode of the Second Opinion Loan Officer Podcast.  Brian joins me to discuss the best strategies to survive and thrive in a rising-rate market.  

Primarily, we're talking about how to nurture early-entry homebuyers and how to get them on a path to mortgage readiness using tools like Finlocker. 

In this conversation, Brian and I talk about building your pipeline with first-time and early-entry buyers so that you can build trust and earn their business once they are ready

Being conscious of this opportunity is step one.  Having a tool like Finlocker available to help these buyers reach mortgage readiness is one of the best prospect retention strategies for this pipeline you can find.

In the next episode, Brian and I will show you how to use the AI content tool, ChatGPT, to create a social media ad and a 5 email/3 text autoresponder campaign to fill your pipeline quickly and inexpensively.

If you're unfamiliar with Finlocker, you can get more information here - https://finlocker.com

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