How do you make your mission statement real to every one in your company?
"You pay them."
This was the advice John Neate was given by the executive he hired to help create a strong and unifying mission statement for his business, JJ Bean Coffee Roasters. So John and his team came up with a rewarding audit that motivated all the employees across 23 locations understand and live out honouring people through great coffee, customer service, food, and amazing spaces.
Through this, John is helping all those who work for JJ Bean to love their neighbour and be a light in their community.
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