How Cassie Sold 650k Albums With 650k Followers
How @cassie sold 650k albums with 650k followers
One of the best marketing books I ever read was “Growth Hacker Marketing” by @ryahholiday
Completely changed the perspective on how I view marketing which has lead to my success.
Want to buy to the book? Click the link in my bio, scroll down and buy it from my Amazon store.
@ryanleslie found the ultimate growth hack in populating high in google results under the term MySpace.
This is when Google keywords were dirt cheap and super effective.
This caused Cassie to gain 650,000 followers on MySpace and she sold 650,000 albums.
1:1 ratio.
That doesn’t happen today and is an unreal expectation.
But Ryan and Cassie didn’t keep the contact info for those 650,000 people.
So once MySpace went to shit, so did Cassie’s social media fanbase.
You have to own the contact info for your fanbase.
In this video I give you 3 ways to do that.
Are there any other ways to own your fanbase’s contact info?
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Song: “Rotate” by Dorian
Spotify - https://open.spotify.com/track/685Ffa4K2yyfqH8jYHSOpu?si=uAv7ZWobRc-ogIJSqix9RA
Apple Music - https://music.apple.com/us/album/rotate/1523054326?i=1523054329
Watch the full video on YouTube:
https://youtu.be/4PAM5-phGtY