Why A $40M NBA Player Rejected Nike And Adidas
Negotiation is a part of life.
You negotiate with someone everyday (especially if you have kids).
Knowing how much leverage you have is one of the most important aspects of negotiation.
Athletes have the most power in any business negotiation.
Everyone who wants to work with them because of their talent and their influence.
These businesses don’t care about your mind.
Or your family.
Or your career.
They care about making money.
And they know you can make them money.
So why not get everything you can?
@spencerdinwiddie understands this.
@lavar understands this.
@batesfundamentals understands this.
Why don’t other athletes?
Use your leverage while you still got it because once it’s gone, it’s gone.
Should more athletes reject major shoe companies?
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