Branding is an opportunity to create your company’s personality and start a closer connection with your customers. The key to strong branding is differentiating yourself from the rest of the field. In short, you need to stand out and create value in a variety of ways.
Branding is more than just a logo. It is a total sum of everything your company represents.
Also, I added a bonus topic of the 7 steps to creating a strong branding somewhere in the episode. If you enjoyed this episode, let me know in the comments section!
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