Erica Liu Williams is the Founder at gr8nola.
She has ~10 years tech industry experience working in Product, Marketing, Sales and Ops in various startups including SayNow (Acquired by Google), Demandforce (Acquired by Intuit for $435m) and HoneyBook (Backed by Norwest Ventures).
She founded gr8nola in 2013 as a side hustle and leveraged her tech network to get gr8nola into hundreds of tech companies. She didn’t go “full-time” on the business until Oct 2017 and has been able to achieve significant volume and revenues while remaining bootstrapped.
As the face of the brand, Erica is an Intuit ambassador and an Entrepeneur.com contributor. She has also been highlighted multiple times by Google’s Supplier Diversity program.
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