On this Fintech Fridays #podcast, Brian Vieaux, CMB talks with Aru Anavekar, Founder and CEO of Botsplash, a #SaaS consumer engagement platform that removes friction in multi-channel customer communications by enabling the consumer to respond via their preferred channel, and their loan officer can reply through the same channel via the platform. Aru explains how the platform has developed to send bilingual communications and distribute enterprise leads to loan officers.
#mortgagetechnology #mortgagemarketing
