Aisha Ahmed joins host Blair Wagner and Interactive Workshops director Nathan Rager to discuss a challenge faced by all L&D teams - how to engage learners and keep them committed to learning. We've started looking at sales, now what happens when we're trying to sell internally? Along the way they also reveal their solutions to challenges such as balancing client requests with actual needs, providing direction whilst allowing learner autonomy, and getting buy-in from senior stakeholders.
Subscribe for more insights from industry leaders and explore how the approach to learning can be transformed!
--
// Brought to you by Interactive Workshops
https://interactiveworkshops.com/podcast/
// See what we do best
www.interactiveworkshops.com
// Want to spark something with us?
sparks@interactiveworkshops.com
// Connect with us on LinkedIn
Host:
Blair Wagner: https://www.linkedin.com/in/blairrosewagner/
Guests:
Aisha Ahmed: https://www.linkedin.com/in/aisha-ahmed-049b2896/
Nathan Rager: https://www.linkedin.com/in/nathanrager/
00:00 Make an aspirational programme
00:34 Welcome to Sparks
02:29 How do we get commitment from the learners?
08:11 How do we get buy in from stakeholders?
10:41 How do we help clients find what they actually need (not what they think they need)?
13:35 How do we keep engagement going?
20:28 How do we find a balance between giving autonomy and giving direction?
26:31 How to market a programme internally
28:21 What is IW doing to spark engagement with learning?
