You've seen the ads. You've heard the stories. But are social media influencers just con artists?
Before you make any decisions, it's important to understand what influencer marketing is and how it works. Influencer marketing is a form of marketing that focuses on using key individuals – called influencers – to drive a brand’s message to its target market.
Listen, as our panel of digital marketing experts discusses the topic “Are social media influencers just con artists?
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