Email marketing is a powerful marketing channel that directly connects your small to medium business with potential and existing customers. It is a direct line to promote your products, share special offers, and keep your audience engaged.
Email marketing also integrates seamlessly with marketing automation, allowing you to send targeted messages to the right audience at the right time.
Questions from Today’s Show on Email Marketing
Is email marketing still effective for small businesses in today's digital world?
How can I build a targeted email list for my small business without being spammy?
I don't have a lot of time or design experience. Are there easy ways to create professional-looking emails for my small business?
What's the best way to write compelling email content that actually gets my subscribers to open and read my emails?
How often should I be sending emails to my subscribers? I don't want to overwhelm them, but I also want to stay top-of-mind.
What are some good strategies for segmenting my email list to send more personalized messages?
How can I track the performance of my email marketing campaigns and see if they're actually driving results?
Chapters
00:00:00 Introduction
00:01:37 Connect with Us - Your Business in Digital
00:02:54 Recap - Beyond Awareness: Driving Engagement in the Interest Stage
00:07:39 Hot Topic - Is Entertainment in Your Brand?
00:17:41 Go Beyond the Likes - Beyond Awareness: Driving Engagement in the Interest Stage
Connect with Your Business in Digital -
https://www.linkedin.com/company/monivan-digital-marketing-solutions
