Are you struggling to get potential customers through your sales funnel? Do you have dozens of leads without any real conversions? Lead nurturing is essential for your small to medium business, it allows you to make vital connections with prospects and can impact how they perceive your brand in the long term.
Have you ever heard the phrase "All leads are not created equal?" Well, it's true. Just because someone shows interest in your product or service doesn't mean they are ready to become a customer. That's where lead nurturing comes into play. It's the process of building relationships with your leads and guiding them through the buyer's journey until they are ready to make a purchase. This isn't a one-size-fits-all approach, though. You need to tailor your lead nurturing strategy based on the need
In this video podcast, we answer seven critical questions about lead nurturing so that you can get potential leads over the line and into loyal customers.
What is lead nurturing?
Why is lead nurturing important for your small business?
How does lead nurturing work?
What's the difference between nurturing by marketing and nurturing by sales?
How to continue Qualifying Lead
How CRMs make lead generation easier
How to get started with your lead nurturing strategy
00:00:00 Introduction
00:00:50 Recap of Last Show - Why Lead Generation is Critical for Your Small Business Success
00:05:37 Quiz- Assess Your Online Presence
00:06:38 Hot Topic - In Her Bag: Angel Reese is Bringing in Big Bucks in NIL Deals
00:15:01 Go Beyond the Likes - Lead Nurturing: Converting Leads into Customers
01:02:19 Connect with Us
Take the Quiz - Assess Your Online Presence
