AGREE or DISAGREE Trying to market to and sell everyone is overwhelming and, frankly, incredibly inefficient!
You end up feeling like you’re casting a global net when you should be waving around a butterfly net instead. ;-)
Think about it…you're not looking for a thousand new customers. You’re probably looking for 1-5 this year. Right?!
This episode of the Manufacturing Masters Podcast with Emily Wilkins from Marketing Metal will help you zero in on your ideal WHO and HOW to makes marketing more efficient and sales easier.
She happens to be an expert on the MM platform too and she offers insights, easy questions to identify your WHO and downloadable pdfs to help yourself right now. And, after you tune in, WE’D LIKE TO HEAR FROM YOU…
How many customers are you looking to create this year? Would it be easier if you could more easily identify “ideal fit” and stop wasting time on the wrong fit?