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Casey Terrell is a seasoned marketer in the restaurant and CPG industry. Here's a snapshot of our great conversation with him heading into the Thanksgiving holiday, 2023:
๐ŸŽจ West Point to LPQ: How a balanced education shaped his marketing approach.
๐ŸŸ Outback's Aussie Cheese Fries to Korean snake shots, army experiences and playful pranks at Burger King.
๐Ÿคน Modern CMO: Merging tech knowledge and behavioiral science with marketing in the digital era.
๐Ÿ‘ป Haunted B&B Adventures: Restoring a Victorian B&B and encounters with the ghostly resident, Sophie.
๐Ÿค LinkedIn as a "Fryer's Club:" How his West Point buddies keep him grounded.
๐Ÿง  Marketing Clairvoyance: The dream of predicting consumer needs effortlessly.
๐Ÿ’ป Digital Marketing Evolution: Witnessing the shift from traditional to data-driven strategies.