In this episode of the STEM PLUG Podcast, Mikaya Thurmond, a seasoned communicator with over a decade of experience as a former television news anchor and public relations strategist, shares her remarkable journey and invaluable insights into the power of effective messaging. From her beginnings as a journalist reporting across the Southeast to her role as a weekday anchor at WRAL, Mikaya's strategic prowess earned her numerous awards and garnered attention from national media outlets.
Beyond her professional achievements, Mikaya is recognized for her philanthropic endeavors and commitment to mentorship, including creating a scholarship for aspiring PR professionals. Her impact extends to academia, where she develops innovative courses at North Carolina State University's communications department.During the episode, Mikaya sheds light on her experiences working in public relations for tech companies, offering unique perspectives on navigating the intricate landscape of technology communication.
She shares strategies for effectively communicating complex technical concepts to diverse audiences and emphasizes the importance of authenticity and transparency in PR campaigns for tech enterprises.
Join us as Mikaya Thurmond illuminates the transformative potential of communication, from the newsroom to the boardroom, and discover the keys to crafting messages that resonate and inspire in today's dynamic media landscape, particularly within the context of PR for tech companies.
