Welcome back for season 3 of A Bright Idea Podcast! In this episode of A Bright Idea, I reflect on my journey as an entrepreneur and podcaster. There was no other person who could help me tell this story but my sister, Kayla. Join us to discuss our childhood in Pittsburgh, the entrepreneurial spirit instilled in us, and my transition from media sales to launching her podcast. Our conversation highlights the importance of storytelling, the challenges faced in the media industry, and the motivation behind creating a platform for black and brown businesses. Don't miss my insights on personal growth, the significance of supporting each other, and the diverse guests expected in the new season. Enjoy!
This week's sponsor:
Chosen Advisory Group: https://www.northwesternmutual.com/financial/advisor/bilal-afolabi/
Takeaways
-Amber took a break between seasons to recharge and gather feedback.
-Childhood experiences in Pittsburgh shaped their work ethic and entrepreneurial spirit.
-Amber's first business was a greeting card company called Birdhouse Greeting Cards.
-The importance of storytelling in both journalism and entrepreneurship.
-Amber transitioned to media sales to understand the business side of the industry.
-Challenges in media sales included competition from social media advertising.
-Amber pursued a master's in journalism and digital storytelling during the pandemic.
-The podcast aims to close the knowledge gap for black and brown businesses.
-Amber emphasizes the importance of supporting local businesses.
The podcast features diverse guests to inspire and educate listeners.
Chapters
00:00 Welcome to Season Three
02:39 Childhood and Upbringing
07:59 The Spark of Entrepreneurship
14:10 Education and Storytelling
27:24 Media Sales Journey
34:40 Innovative Marketing Strategies
37:11 Transitioning in Media Sales
40:11 Navigating Life During a Pandemic
44:13 The Impact of 2020 on Journalism
48:57 Launching A Bright Idea Podcast
53:57 Lessons Learned and Future Aspirations
