This week I interviewed Dana Publicover of growth marketing agency, P&Co. If you've listened to the show before, you know that Dana is my first guest. I asked Dana to be my first interview because I've followed her career for years and I've seen her transition from solopreneur to agency owner. Dana's worked with big names like NASA, McKinsey, Google, and Virgin, and now she guides scaling startups to growth stage through a deep understanding of how to talk to their customers.
In this episode, Dana and I talk about finding her first clients, what's shifted in 15 years of working for herself, what she does when she hits a client drought, and her timeless advice for staying in business.
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In this episode:
+ How Dana found her first client
+ What Dana does when she needs to drum up clients
+ How Dana uses connection calls
+ What’s changed from Dana’s freelancing to owning an agency
+ How Dana gets leads now
+ What’s changed about getting leads from LinkedIn
+ How Dana ensures her time is well spent on high value marketing work
Links from this episode
Follow with Dana on LinkedIn: https://www.linkedin.com/in/danapublicover/
Find Dana’s tools: https://publicoverandco.gumroad.com/
Dana’s website: https://www.publicover.co/
You can also watch this video on YouTube @lowenergyleads
Leave a voicemail about this episode at https://lowenergyleads.com
Connect with Lex
Website: https://supereasydigital.com
LinkedIn: https://www.linkedin.com/in/lexroman/
Become a Growthtracker: https://supereasydigital.com/growthtrackers
Thank you for being part of the Low Energy Leads community!
This episode is brought to you by the Somewhat Useful podcast hosted by Christy Price and Will Myers. Are you a web designer or want to become one? Check it out at https://www.somewhatusefulpodcast.com/
Episode edited by Ani Villarreal
Music from Uppbeat (free for Creators!): https://uppbeat.io/browse/artist/atm
License code: CYHCUU5DLPVC8OTQ
