Episode 34: Marketing Web3 Gaming with Mickele from Forgotten Playland
In this episode of "What's Your Game?", we sit down with Mickele, the marketing director of Forgotten Playland, a nostalgic and innovative social party game built on blockchain technology. Mickele shares his journey from traditional marketing to the fast-paced world of Web3, revealing what attracted him to blockchain and the unique opportunities it presents.
We delve into the key differences between marketing in Web2 and Web3, exploring how Mickele leverages both data-driven strategies and instinctual community engagement to build a loyal player base. He discusses the challenges of gaining trust and the importance of delivering consistent value through collaboration with other projects.
Mickele provides an in-depth look at Forgotten Playland, highlighting its nostalgic inspiration from 90s games like Mario Party, its seamless Web3 integration, and future plans for engaging content updates and wider adoption through platforms like Epic Games Store.
Tune in to hear Mickele's insights on the evolving landscape of Web3 gaming, the role of community in driving success, and why he believes casual, accessible games will lead the charge in blockchain adoption. Plus, discover his favorite game of all time and what he’s most excited about in the coming months for Forgotten Playland and the broader Web3 gaming space.
Join us for an engaging conversation that blends marketing wisdom, gaming nostalgia, and futuristic visions of the Web3 world. Don't miss it!
