Well, you can, but people will probably still regard it as such.
It‘s more important that what you present to the world feels real. Especially on a social feed.
Col and I both enjoy content that feels a little raw. Stuff with honesty and personality. It should come with effort, curation, and care, but the focus should be connection and relatability, not a dodgy animated logo from fiverr.
In this Fink Tank we talk about the folly of trying to be something you‘re not, and how to use the appetite of the socials to your advantage.
The handwritten recommendation notes in Dan Murphy‘s carry a lot of weight. I like them as an analogy because they have a clear commercial purpose, but still feel honest and real.How could you be more like them?
