Max Browne is living in the overlap between two worlds that don’t fully trust each other yet: broadcasting and content creation.
This week, Tyler sit down with the ACC Network analyst and former USC quarterback to talk about the “that’s cute” phase of being a creator, why digital fluency is becoming table stakes for on-air talent, and how owning your platform might be the most stable part of a notoriously unstable industry.
⏱️ Timestamped Talking Points (Short Titles Only)
00:00 — Intro
01:05 — Broadcaster vs. Creator Identity
02:29 — The Stigma Around “Content”
03:45 — The “That’s Cute” Phase
04:30 — Early Broadcasting Years
05:13 — Pac-12 vs. ACC Travel Life
06:25 — A Linear Career Path
07:55 — Content as a Foot in the Door
09:22 — The Missing “I Made It” Moment
10:47 — Expectations vs. Reality
11:52 — Chasing the Next Milestone
13:31 — Broadcasting vs. Content Stability
14:25 — Control and Platform Ownership
15:13 — Why Most Broadcasters Avoid Content
16:48 — Work Ethic and Digital Resistance
17:29 — Game Prep vs. Content Overlap
18:30 — Relevance vs. Depth
19:28 — Mainstream Topics vs. Niche Fans
21:28 — Perspective Over Speed
23:00 — Choosing What Not to Cover
25:10 — Topic Selection as a Skill
27:26 — The Niche Debate
28:05 — “You Are the Niche”
30:41 — Would You Watch Your Own Content?
32:40 — Measuring Quality Honestly
33:07 — Preparing for Career Plateaus
34:31 — Broadcaster Archetypes
35:56 — Digital to Linear Pipelines
36:31 — When Creation Started to Matter
37:57 — ESPN’s Creator Blind Spot
40:29 — Building for the Next Media Shift
41:18 — What’s Next in Max’s Career
42:10 — Adding Perspective Without Forcing It
43:51 — Humanizing the Brand
44:12 — Building a Content Team
46:07 — Where the Time Actually Goes
48:27 — In-Season vs. Off-Season Workflow
49:45 — Turning the Brain Off
50:50 — Batching as Survival
51:08 — Off-Season Content Strategy
52:26 — Closing Thoughts
52:28 — Outro