Timing is everything.
A song placed at the exact right moment of the night will bring the dance floor alive. Played at the wrong time, and you have yourself a missed opportunity for success. A huge part of our job as professionals, is playing the music for the moment it fits best in. Amazing sing alongs like "Mr. Brightside" are meant for a crowd that has partied all night, and the night is coming to an end. "Turn down for what" played too early in the night will scare grandma RIGHT away.
