In this week’s episode, we chat with professional cyclist, coach, YouTuber, podcaster, and entrepreneur, Dylan Johnson. We talk about living in Brevard, NC, training in the mountains, group rides, what it means to be a professional cyclist, how he got his start on YouTube, parasocial phenomenon, his big comeback after getting hit by a car and the business of being Dylan Johnson. Get to know the person behind the marketing and content machine; you don’t want to miss this episode.