On today’s episode, the designer of Always Bikes and so many other well-known brands. Tony Ellsworth, Chief Design Officer of eBliss, is a globally recognized, award-winning bicycle design expert with over 30 years of experience building beautiful, groundbreaking bicycles. Ellsworth is the creator of Ellsworth Handcrafted Bikes, a celebrated designer and manufacturer of premium handmade mountain bikes, and The Ride, where he applied his meticulous design approach to create top of the line, industry-leading, and first of their kind ebikes. Holding over 20 patents on bicycle designs, Ellsworth is renowned for his dedication to supreme craftsmanship, cutting-edge technological advancements, and his focus on creating highly enjoyable rider experiences. Continually innovating to push the industry forward and committed to building a sustainable future, Ellsworth built Ellsworth Bikes’ headquarters to fully offset its energy consumption, propelling the sustainable wave that would go on to sweep the industry. Ellsworth was also an integral part of the team that launched the NuVinci Continuously Variable Transmission, the first viable replacement for geared systems since the bicycle was invented over 200 years ago. Recognized as a longtime innovator, leader, and design master in the bike industry, Ellsworth has been featured in Forbes, Wired, Popular Science, GQ, The Wall Street Journal, Outside Magazine, The LA Times, and numerous leading bike industry trades, among others. Get ready!