Description

Welcome to our first Family Man Building a Brand Podcast episode, co-hosted by Cecil Williams and Raphael Saye! In this episode, Cecil and Raphael share their journey of building a successful fashion brand, Royal Dynamite. They discuss how they met, started small, and hustled to become entrepreneurs. Their upbringing and strong work ethic instilled by their immigrant mothers also played a crucial role in their success. The conversation focuses on the value of networking, education, and persistence in business. They talk about their marketing strategies, which helped them sell their first hundred tees in under a week. Cecil and Raphael share their experiences managing collaborations, relationships, and family life. Their aim with this podcast is to inspire and teach you how to build a brand and achieve your dreams.

Join us for this inspiring conversation with two entrepreneurs who have built a successful brand and maintained a stable family life. Learn how to start small, network, and persist in building your brand.

[00:00 - 14:50] The Journey of Two Sierra Leonean Entrepreneurs

• Ralph and Cecil discuss how they started the podcast and their business partnership with Royal Dynamite clothing brand
• Ralph and Cecil's roots are initially from Sierra Leone and have a strong connection to their heritage and culture
• Ralph and Cecil share stories on how they started tapping into their passion for entrepreneurship

[14:50 – 29:38] The Hustle and The Grind

• Cecil and Ralph believe that the journey of an entrepreneur is not a straight line and often involves dabbling in different ventures. They also believe that small businesses teach entrepreneurs about different elements of business.
• Cecil and Ralph became entrepreneurs by starting small businesses and hustling their way through tough times.
• They also discuss the creation of The League Extraordinary Gentleman. A mastermind group of ten black men who all wanted to do something with their lives.
• The group was a testament to the power of networking and brought together individuals with different backgrounds and skill sets to achieve their goals.

[29:38 – 53:07] Building a Brand and Raising a Family

• Cecil and Ralph discuss how they started building and scaling their business in the early days of social media.
• They discuss the difficulties and lessons they had learned when they opened a successful pop-up shop in Freetown, Sierra Leone.
• Ralph and Cecil created Royal Dynamite to represent their city and African culture
• Family played a significant role in the founders' journey, including having to adjust to parenthood while running a business
• Finally, Ralph and Cecil share the values of Family Man Building a Brand and how their stories inspire you to pursue your dreams.

Connect with Cecil and Ralph!

Cecil's ⁠Instagram⁠ and ⁠LinkedIn⁠

Ralph's ⁠Instagram⁠ and ⁠LinkedIn⁠ 

Visit our website www.familymanbuildingabrand.com and join the Family Man Building community!

Shop our unique t-shirt line and support global education with every purchase. Visit ⁠www.royaldynamite.com⁠ and use code FAMBABRD20 for 20% off your first order.

Please leave a REVIEW and SHARE this episode with someone who wants to start building their brand success. Listen to other episodes on Apple, Spotify, or wherever you get your podcasts!

Key Quotes

"If you can connect to people emotionally; and for something that is near and dear to their hearts, then you can get them to be paying customers." - Cecil Williams