Description

In this episode, I am joined by Greg Greenberger, Partner Program Specialist at Signavio. Greg is with me to discuss  how to formalize an appropriate budget for your partner strategy, and what KPIs to focus on at each stage of growth.

To view documents mentioned, enroll in the course Greg teaches a class in >>>



Why should you listen to Greg? Greg is building and managing Signavio’s partner program – creating the incentives and enablement to help scale and ramp-up their team as well as enabling strategic partners. He has done this numerous times over multiple verticals dealing with Global budget allocation for partner programs.

Here’s what you will learn about in this episode:

1. Larger impacts on budget like Licenses, MDFs, Certifications, Kick-back, Discounts…
2. Budgeting for software like PRMs, LMSs, Account Mapping …
3. Who’s budget is each requirement going to come from?
4. How KPIs change from months 0-6, during traction and then at scale…
5. As well as setting correct budget and KPI expectations with leadership.

This was requested by one of our partner programs course students, so you can find the visuals mentioned in this episode at learn.partnerprograms.io in the course on how to build an agency-focused partner program.