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Amazon Prime Week is here. This week sees Amazon going head to head with Walmart+ Week, Best Buy Black Friday in July and Target Circle Week. As a vendor, it's too late for you to drive sales this week, but this is the superbowl sunday of summer for retailers. Dave talks about using Amazon Sponsored Display Ads as a means of harnessing the increase in traffic on Amazon to retarget customers who shopped on Amazon during Amazon Prime.