In this week's episode, Mercedes and Anastasia are joined by Jodi Willoughby, co-founder of Crave Cupcakes. Alongside her sister, Carolyne, the two have opened six bakeries across Canada and employ over 100 people. However, the meticulous and tasty quality of each Crave delicacy comes with a side of perfectionism. Jodi shares her and Carolyne's journey to success, how the two sisters manage to combat perfectionism, and her hacks for individuals of all ages to simply let go of being perfect.
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