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In this episode of The Business Growth Connector, we sit down with Jewels Nistico, founder and Chief Storytellr of the Storytellr Group. With 30 years of entrepreneurial experience, Jewels shares invaluable insights into scaling a business effectively and sustainably.

Join us as we take a deep dive into his journey—from launching his first venture to navigating the challenges and triumphs of growth.

Jewels unpacks key strategies around cash flow management, profit-taking during growth phases, and pricing tiers' role in addressing cash flow hurdles. He also offers practical tips on customer acquisition and how storytelling can become a pivotal tool for connecting with audiences and driving business growth.

**Key Takeaways:**

1. Understanding Cash Flow in Scaling– Discover why managing cash flow is essential to sustainable growth and the pitfalls to avoid.

2. Strategic Profit-Taking – Learn how to prioritize profit even during scaling phases and why it matters for long-term success.

3. The Power of Pricing Tiers – Get tips on how developing pricing tiers can relieve cash flow challenges and make your business model more adaptable.

4. Customer Acquisition Through Storytelling – Hear why storytelling is one of the most effective tools for customer acquisition and audience engagement.

This episode is packed with practical wisdom for entrepreneurs ready to scale the right way. Tune in and transform your growth strategy!

Find Jewels on Linkedin and his Website

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