In this episode of Pod Leaders, host Rachael welcomes industry leader, Ann to discuss her extensive journey through the travel and airline sectors. Ann reflects on her beginnings in corporate travel and shares her passion for Airline Retailing. With a wealth of experience working for over 20 airlines, she is the go-to when it comes to Offer and Order.
Tune in as Ann provides insights into the complexities of distribution within the airline industry and the collaborative efforts required to achieve success.
00:00:00 - Introduction to Pod Leaders
00:00:17 - Guest Introduction: Anne's Journey
00:00:34 - Anne's Background in the Industry
00:01:02 - Transition to Airline Industry
00:01:35 - Working with Lufthansa and Direct Connect
00:02:04 - Importance of Distribution in the Airline Industry
00:02:34 - Evolution of Internet Distribution
00:03:39 - Impact of Low-Cost Airlines
00:04:24 - Unbundling Services and Customer Experience
00:05:06 - Digital Transformation in Airlines
00:06:20 - Creation of NDC by Traditional Airlines
00:07:00 - Recent Changes in Distribution Channels
00:07:45 - Talking About Retailing and Orchestration
00:08:08 - Moving Away from PNR-Centric Systems
00:09:03 - Order-Based Environment in Airlines
00:10:09 - Forward-Thinking TMCs and Agencies
00:11:04 - Challenges with PNR-Centric Systems
00:11:21 - Data Sourcing and Airline Value
00:11:43 - Change Management in the Airline Industry
00:12:23 - Separating Operational and Commercial Functions
00:13:19 - Importance of Experimentation in Retail and Distribution
00:14:21 - Risk Aversion and Profit Margins in Airlines
00:15:24 - Recent Industry Events and Product Launches
00:16:04 - Order Management and System Transformation
00:17:01 - Cost and Challenges of System Overhaul
00:18:06 - Facilitators for Order and Content Management
00:19:01 - Airline Retailing and Marketing Strategies
00:20:06 - Business-Driven Organizations in Airlines
00:21:01 - Vision of One Order by IATA
00:21:33 - Different Types of Airlines and Their Approaches
00:22:07 - Examples of Forward-Thinking Airlines
00:23:33 - Challenges for Big Airlines
00:24:47 - Modularity in Product Offerings
00:25:18 - Evolution of Altea and Modularity
00:26:04 - Future of Modular Solutions
00:27:08 - Anne's Current Work in Consultancy
00:27:55 - Quick Fire Questions: Favorite Tech
00:28:58 - Quick Fire Questions: Evening Preferences
00:29:23 - Quick Fire Questions: Favorite Food
00:30:01 - Quick Fire Questions: Desired Superpower
00:30:23 - Closing Remarks and Future Updates
