In this episode of the CTRL+Listen podcast, host James sits down with Justin Sears, Head of Product Marketing for SaaS at Altium, to explore how Octopart and Altium are converging into a unified, end-to-end hardware development platform. Justin breaks down how real-time parts data from Octopart is being embedded directly into Altium's design environment — helping procurement managers, PCB designers, and system engineers work smarter in the face of COVID-era supply chain shocks and ongoing tariff disruptions.Justin walks through Altium's Agile Teams solution, BOM Portal, and Octocart — powerful tools that allow hardware teams to shift procurement work earlier in the design cycle, compare distributor pricing at the click of a button, and stay ahead of part availability changes without ever leaving their design environment. Whether you're a seasoned Altium user or exploring it for the first time, this conversation shows why real-time data and cloud collaboration are now essential for competitive hardware development.Resources from this Episode: