Tanner introduces Josh Curcio, Chief Revenue Officer at Protocol 80 Inc., an inbound marketing agency. Josh dives into his journey from customer service at O'Hare Airport to becoming a CRO. He shares insights on expanding Protocol 80 from a small web development shop to a comprehensive inbound marketing agency specializing in SEO, PPC, and HubSpot solutions. Josh also discusses the challenges and strategies of convincing manufacturing companies to adopt inbound marketing practices, the benefits of maintaining scalable growth, and the potential of AI in the future of RevOps. The episode concludes with an in-depth discussion about the functionalities and advantages of HubSpot's Service Hub and custom objects for improving customer service efficiency.
00:00 Introduction and Guest Welcome
00:14 Josh's Personal Interests
00:58 Career Journey to CRO
02:04 Building Protocol 80 Inc.
04:08 Adapting to Market Changes
10:40 Scaling the Team
12:26 Future Growth Plans
14:33 Introduction to Service Hub
16:23 Understanding Consumables in Business
16:59 Tracking Assets and Distribution Models
17:43 Leveraging Service Hub for Customer Requests
20:02 Utilizing Custom Objects for Better Service
25:41 The Importance of Service Pipelines
29:29 Future of RevOps and AI in HubSpot
32:26 Final Thoughts and Contact Information
