Summary
In this conversation, Tanner interviews Cory Abry, the Director of Marketing for Bluleadz, a long-standing HubSpot solutions partner. Cory shares the story of how he joined Bluleadz and their early adoption of HubSpot. He emphasizes the importance of the HubSpot Partnership Program and the competitive advantage of being fully dedicated to HubSpot. Cory also discusses the concept of Revenue Operations (RevOps) and how Blue Leads implements it. He highlights the role of AI in RevOps and the future of HubSpot in leveraging AI technology. Corey concludes with advice for embracing AI and connecting with him and Bluleadz.
Takeaways
Building a strong partnership based on trust and shared goals is essential for success.
Early adoption of HubSpot can provide a competitive advantage in the industry.
The HubSpot Partnership Program is crucial for the success of both HubSpot and its partners.
Revenue Operations (RevOps) is a strategic approach that aligns sales, marketing, and customer service.
AI technology is revolutionizing the marketing industry and can greatly enhance productivity and efficiency.
The future of HubSpot lies in leveraging AI technology to provide even more value to businesses.
Chapters
00:00 Introduction to Cory Abry
01:15 Building a Strong Partnership
07:25 Early Adoption of HubSpot
10:30 The Importance of the HubSpot Partnership Program
13:46 The Competitive Advantage of Bluleadz
14:21 Understanding Revenue Operations (RevOps)
16:21 Implementing RevOps at Bluleadz
26:42 The Future of HubSpot and AI
30:07 Final Advice and Contact Information