Africa isn’t “the next big thing” — it’s already happening.
In this episode, Sidi Saccoh breaks down what most people get wrong about African entrepreneurship: the real market opportunities, the grit it takes to scale, and why consistency beats everything.
A sharp, honest conversation about startups, tech, and the future taking shape across the continent.
Sidi Saccoh is an entrepreneur and ecosystem builder who has spent the last decade shaping tech growth across Africa, Europe, and the Middle East.
🎙️Hosted by Zivile Einikyte:
https://www.perceptionparadox.com
LinkedIn:
https://www.linkedin.com/in/zivileeinikyte/
🎵 Music by Luca Nioi:
http://www.lucanioi.com/
Chapters:
00:00 Introduction to Sidi Saccoh
04:07 Sidi's Entrepreneurial Journey Begins
08:18 Pioneering the Tech Ecosystem in Africa
09:54 The Invisible Differences Among Founders
12:16 Scaling and Technology Innovations
16:57 Why Africa is Hot for Tech Entrepreneurship
22:44 Key Markets and Opportunities in Africa
26:26 Investing in Africa: Top Countries to Consider
31:36 Lessons Learned from a Decade of Entrepreneurship
37:13 Final Thoughts and Principles for Success